Martina has nearly 20 years of experience in the independent film sector. She also has considerable experience in developing and delivering training programmes for entrants to the creative industries, right through to professionals wishing to update their skills.
In 2011 Martina set up All Spring Media as a media education consultancy. Before that, Martina managed the Film and Digital Media Exchange, a £2.5 million project at the University of Hertfordshire designed to build a bridge between education and the film and digital media industries. Martina was also Head of Skills and Innovation at zero-one. She managed a pilot City and Guilds qualification for new entrants and First Post, an innovative fast-track scheme for the post-production industries.
While Head of Film and Broadcast at TS2k, Martina successfully raised money from the UK Film Council to create a short digital film fund for black and ethnic filmmakers. Martina has sat on the steering groups of Games Eden, a business development group for the Games Industry in the East of England, and Aurora (formerly the Norwich International Animation Festival).
Martina is also a qualified IQA and a member of the BAFTA.